☕️ Good Morning. The Super Bowl gave us loud opinions, a halftime show that most of us needed Google Translate for, a counter event that showed just how divided we are on things, and by this morning, everyone’s already back to Epstein onto the next drama because that’s how news cycles work. Out on the trail or around a campfire, though, things are simpler: the woods don’t care who’s trending this week, the stream doesn’t try to drown out the noise of the birds, nor do the raccoons wage a counteroffensive. The only thing that matters is whether or not you’re waking up early and givin’ it hell. Debates don’t change the smell of coffee at sunrise or the feel of dirt under your boots. Same land, same game, same reason we step outside in the first place. Take a deep breath of good ol’ fresh air and enjoy the great lifestyle content we have for you this week.

the Hook & Barrel Family

For those of you who appreciate the Adderall version of this email:

» CONSERVATION: Save the Gobble

👉🏼 Don't bogart this; read it and pass it to a friend, or better yet, stop destroying your eyes; relax like a real adult and get an actual magazine subscription.

👇🏼 Keep scrolling, there is more, and there is a new section to our emails at the very bottom; we think you will enjoy it.

Now, here’s the latest from hookandbarrel.com:

CONSERVATION

If turkey season feels different lately, you’re not imagining it. Fewer birds, tougher hunts, and changing conditions are becoming the norm. Turkeys for Tomorrow is stepping in with a plan built on data, habitat, and respect for the future of the sport.

HUNTING

You put in the miles, earned the shot, and brought meat home. Now what? Most of us skip straight to dinner and miss the science and skill that turns good harvests into unforgettable meals. This story breaks down smarter field prep, better processing, and real outdoor-to-table solutions that raise every harvest from fine to phenomenal.

HONOR

Not every hero wears camo or carries a rifle. Some carry hope. In this powerful profile, Danielle Green and Tunnel to Towers redefine resilience, service, and purpose. Read how grit and heart are helping rebuild lives and inspire communities in ways you didn’t see coming.

NEW GUNS

Meet the Mossberg 990 Aftershock — a compact semi-auto that packs a surprisingly serious punch without the bulk. From range performance to real-world scenarios, this short-stack powerhouse is redefining what shooters expect from a semi-automatic platform. If you’re curious how it stacks up where it matters most, this breakdown delivers.

🗓️ UP NEXT: You don’t want to miss our first-ever interactive digital cover! Dead Air Suppressors does a cover takeover and we deliver it to your inbox tomorrow morning!

» One final note: this content is not exclusive to this newsletter. Imagine what we actually put into the print magazine… Do yourself a favor, it’s about damn time to subscribe.

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