🔥 JUST DROPPED 🔥 Jason Aldean Kicks off 2025!

OPEN to see what is in store for our first issue of 2025! BFGoodrich to Argentina Flyfishing to Mocktails and SO. MUCH. MORE!

December 18, 2024

🔥HOT OFF THE PRESS🔥 Jan/Feb 2025 ISSUE

Jason Aldean is arguably one of the most outspoken voices in country music and we landed him on the cover of our Jan/Feb issue (available for sale NOW).

In our exclusive with him, we track his career from finding his passion in country music to his start with Buck Commander. Aldean’s 20-year career is marked by 2 CMA Awards and 28 #1 singles, including his recent “controversial” single, “Try That in a Small Town.”

“I don’t think that song came about because we were trying to step out there and do something that really moved the needle,” he says. “It was never intended to go in and specifically write something that was gonna stir the pot. It just came from a place of, this is on our mind. I’m 47 years old now, things change.”

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🛻 BFGOODRICH: TIRES FOR OUTDOORS
13-min read
BFG’s roots run deep in the outdoors, originally designed to be the toughest tires on the market to get outdoorsmen to their destinations. 

“One of our earliest publicity photos from 1903 pictured two outdoorsmen driving off-road, cross country with a dog in a Winton motor carriage,” Phillips said. “And those first tires were actually an effort to diversify from BFG’s first product, fire hoses.”

🎣 ARGENTINA FLYFISHING
13-min read
The hot, savannah-like landscape of northern Argentina slowly gives way to a vast brown plain, rocky and wild. Here and there, glacial-tinted rivers slice the landscape, their green-blue waters contrasting sharply with the monotones of the land below. It’s open country, with wild, sweeping estancias taking up the land and marking out their domains in this southern tier of the continent.

🏋️ AN OUTDOORSMAN’S FITNESS PLAN
7-min read
In the world of strength and endurance training, Eric McCormack stands out as a fitness consultant and coach who builds superheroes. Through his training business, Outlaw Strength, he has helped countless clients, including average Joes, athletes, and first responders. His greatest passion is assisting outdoorsmen, including Cameron Hanes, to build the resilience and endurance needed to enjoy long, strenuous pursuits in the wild. In his eyes, health is a lifelong journey requiring intentional assessment and action, especially for those passionate about outdoor adventures.

🍸 RING IN THE NEW YEAR WITH MOCKTAILS
6-min read
Sans Bar opened its doors in 2017 in the Austin area, to a scene that was not fully ready to accept an alcohol-free bar. Drinks with names like Nada Colada fit the trendy space, with all the trappings of a typical lounge.

“People were like, ‘This is a joke. What’s next, a restaurant without food?’” Marshall recalls. “People just couldn’t wrap their heads around it.”  

🥩 HARDCORE CARNIVORE’S JESS PRYLES
12-min read
Wanting to bring true barbecue back to Australia, Jess Pryles became what she calls a barbecue missionary. “I had always loved eating meat, but I had never tasted anything like that before,” she recalls. “The pit smoke creates a flavor profile that is unmistakable—I was hooked.”